DESIGN DIRECTOR / CREATIVE / ART DIRECTOR

Ray Ban 

 
 

A two year partnership between Ray Ban and Vice spanning across experiential, digital and print. 

Festival activations at Pitchfork, SXSW and FYF and a series of wild parties paired with a short form video series starring top music influencers airing on Vice, Noisey and Ray Ban's social channels.

 
 
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Client: Smith x Union   |   Creative Director: Dersu Rhodes   |   Photographer: Bil Zelman   |   Copywriters: Adam Sherrett + Cyrus Sutton   |   Developer: Sean Moe

Client: Smith x Union   |   Creative Director: Dersu Rhodes   |   Photographer: Bil Zelman   |   Copywriters: Adam Sherrett + Cyrus Sutton   |   Developer: Sean Moe

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