CREATIVE & ART DIRECTOR 

Toyota Prius Prime Spot

 
 

Prius hired our team to develop a spot to run before the branded content series we produced for them. The client wanted it to showcase a few of the new features sans VO, so we shot the car in studio and then highlighted the features using motion graphics. 

 
 
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CrEDITS

Art Director / Creative: Dersu Rhodes
Creative Director: Lana Porter
Account Director: Jennifer Amadio
Motion Directed by Dersu Rhodes and Graham Boles
Live Action Directed by Aleks Kocev
VFX + Motion by Vogner
Music by Greg Bevis
Sound Design by Erik Schuiten
Client: Prius, VICE, Motherboard
Produced by Blind Content and Michelle Delgado